Naming, visual identity, print materials, packaging and website design and programming for Galusha Hill Organic Seeds, an organic seed business
Naming, visual identity, print materials, packaging and website design and programming for Galusha Hill Organic Seeds, an organic seed business
After an initial research and discovery phase, I recommended both a name and tagline designed to highlight the unique aspect of the farm’s seed business.
With a strong focus on heirloom tomato seeds, as well as a wide variety of organic vegetable seeds, my packaging design solution required a flexible system that could roll out to over 60 varieties at launch. With both point-of-purchase displays and a e-commerce website, Galusha Hill Organic Seeds highlighted both direct-to-consumer and wholesale sales.
The result is a comprehensive visual brand that is flexible and can evolve as the company grows.