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[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="1/3" el_class="projectDescription"][vc_column_text el_class="introduction"]Naming, visual identity, print materials, packaging and website design and programming for Galusha Hill Organic Seeds, an organic seed business[/vc_column_text][vc_column_text]After an initial research and discovery phase, I recommended both a name and tagline designed to...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="1/3"][vc_column_text el_class="introduction"]Rebranding for a health care and hospital advocacy organization[/vc_column_text][vc_column_text]Working with consultant Dennise Casey, our team conducted multiple interviews with senior staff to identify the most significant obstacles associated with the existing visual brand. These interviews also explored...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column width="1/3"][vc_column_text el_class="introduction"]Naming, visual identity and all supporting materials for a stormwater awareness campaign[/vc_column_text][vc_column_text]Rethink Runoff is a multi-media campaign designed to educate people about stormwater runoff and make them aware of the easy ways to reduce it. As...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css=".vc_custom_1468422432603{padding-top: 3px !important;}"][vc_column width="1/3"][vc_column_text el_class="introduction"]Brand identity, print materials and environmental graphics for Do North Coworking, an entrepreneurial space managed by NVU-Lyndon[/vc_column_text][vc_column_text]Initial strategy work led to the creation of their positioning statement and the tagline “The catalyst for...

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" css=".vc_custom_1468422432603{padding-top: 3px !important;}"][vc_column width="1/3"][vc_column_text el_class="introduction"]Consumer-based outreach campaign for Seventh Generation[/vc_column_text][vc_column_text]Clean Swap was a traveling public outreach campaign with visits to most states in New England and the Northeast, specifically targeting Whole Foods and other health/green-based grocery chains. Clean...

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